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ITHACA, N.Y. – Invisible Fence of the Southern Tier donated four pet oxygen resuscitation mask kits to the Ithaca Fire Department on Tuesday, making Ithaca Firefighters some of the best-equipped in the nation to save a pet’s life.

This donation is just a small part of Invisible Fence’s Project Breathe, which was established with the goal of equipping every fire station and first responders in America and Canada with pet oxygen masks. These masks allow firefighters and first responders to give oxygen to pets who are suffering from smoke inhalation when they are rescued from fires, often save pets’ lives.

Invisible Fence has donated more than 10,000 pet oxygen masks to fire stations all over the U.S. and Canada throughout the life of the program.

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“When a family suffers the tragedy of a fire, lives are turned upside down,” said Daniel Kelley of Invisible Fence of the Southern Tier. “Pets are valued family members, so we want families to know that their pet can be cared for if tragedy strikes.”

In most states, emergency responders are unequipped to deal with the crisis. The loss is terrible for the family, heart-wrenching for firefighters.

“We realize that humans are the first-priority, but in many cases, pets can be saved if firefighters have the right equipment,” Kelley said. “Project Breathe is simply a way of giving firefighters and first responders the tools necessary to save pets’ lives.”

Ithaca is now joining the ranks of cities like Chicago, Cleveland, Rochester and Buffalo, who have all received donated pet oxygen masks from Project Breathe.

The company has set up a website,, where people or companies can support the effort.

Featured image courtesy of Ithaca Fire Department’s Facebook page.

Alyvia Covert

Alyvia is a Crime Reporter with The Ithaca Voice. She graduated from Ithaca College with a degree in Journalism and Photography.